beyond Burger

Vegetarian or meat burger? Could have fooled me.

Here in Sweden, the non-meat burger patties are just starting to catch on. Recently, Burger King and Max, two of the fast-food chains in Sweden, announced that they were hopping on the bandwagon and releasing burgers made with non-meat patties. Last week, while I was on a business trip, I had an opportunity to eat a burger made with Beyond Meat’s patty. It was actually really good – the consistency was similar to meat, it was juicy, and the taste was incredible. Despite that, because I ordered a non-meat burger, I knew it was non-meat so I kept trying to find reasons how I could tell that it wasn’t meat.

But what if someone just handed me a burger and told me to guess. Would I be able to tell?

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