Did you know that we have a Hollister store in Stockholm now (in the Gallerian mall)? If you’ve never been to one, Hollister is a brand owned by Abercrombie & Fitch and is a clothing retailer focused on an immersive concept. Hollister’s style of clothing can best be described as “surfer town casual” or “SoCal style.” On a side note, I hope that means that Abercrombie will come soon; I rather like their button-up -shirts!
In any case, I went to Gallerian with a buddy of mine on Sunday. (He’s also American) We first went to Rizzo since I needed to pick up a pair of boots. I asked the checkout girl (who looked like their target customer) if she’d been to the Hollister store and what she thought of it.
Ja, det har jag. Jag tycker att det är för trendig.Read More »Hollister Co. and “Hey, what’s up?”